1. Introduction
HYPRMERGE ("we," "us," or "our") operates an AI-powered analytics and automation platform for enterprises, including solutions for e-commerce, banking, finance, and insurance. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, platform, APIs, and related services (collectively, the "Services"). By using the Services, you consent to the practices described in this policy. If you do not agree, please do not use the Services.
2. Information We Collect
We collect information that you provide directly (e.g., name, email, company, job title, and communications when you contact us or sign up), account and billing information for paid plans, and data you submit through the Services ("Customer Data"), which may include business documents, analytics inputs, and other content processed by our AI and automation features. We also collect information automatically, such as device and browser information, IP address, log data, and usage data (e.g., features used, actions taken, and performance metrics) to operate, secure, and improve the Services. We may use cookies and similar technologies as described in our cookie notice or in-product settings.
3. How We Use Your Information
We use the information we collect to: provide, maintain, and improve the Services; process and analyze Customer Data in accordance with your instructions and our agreements; authenticate users and manage accounts; process payments and prevent fraud; communicate with you about the Services, updates, and support; send marketing communications where you have opted in or where permitted by law; monitor and analyze usage and trends; protect the security and integrity of the Services and our users; comply with legal obligations and enforce our terms; and for other purposes described at the time of collection or with your consent. We may use aggregated or de-identified data for product improvement and analytics.
4. Legal Basis for Processing (EEA/UK)
Where applicable law requires a legal basis, we process personal data based on: performance of a contract (e.g., providing the Services); your consent where we have asked for it; our legitimate interests (e.g., security, analytics, product improvement, marketing where permitted); and compliance with legal obligations. You may have the right to withdraw consent or object to certain processing; see Section 9 for your rights.
5. Sharing and Disclosure
We may share your information with: service providers and processors who assist us in operating the Services (e.g., hosting, analytics, payment processing, email delivery), subject to contractual obligations to protect your data; our affiliates for consistent service delivery; professional advisors (e.g., lawyers, auditors) where necessary; and law enforcement, regulators, or other parties when required by law or to protect our rights, safety, or property. We do not sell your personal information. In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to this Privacy Policy.
6. Data Retention
We retain your information for as long as your account is active or as needed to provide the Services, and thereafter as necessary to comply with legal obligations, resolve disputes, and enforce our agreements. Customer Data is retained in accordance with your contract and your configuration (e.g., deletion on request or at end of contract). Log and usage data may be retained for a limited period for security and analytics. You may request deletion of your personal data subject to applicable law and our retention requirements.
7. Security
We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction, including encryption in transit and at rest where applicable, access controls, and regular security assessments. No method of transmission or storage is completely secure; we cannot guarantee absolute security and are not responsible for circumvention of our safeguards.
8. International Transfers
Your information may be transferred to and processed in countries other than your country of residence, including where we or our service providers operate. Where we transfer personal data from the EEA, UK, or other regions with restricted transfer laws, we rely on adequacy decisions, standard contractual clauses, or other approved mechanisms to ensure an adequate level of protection. Details are available on request.
9. Your Rights and Choices
Depending on your location, you may have the right to: access and receive a copy of your personal data; correct or update inaccurate data; request deletion of your personal data; restrict or object to certain processing; data portability; withdraw consent where processing is consent-based; and lodge a complaint with a supervisory authority. To exercise these rights, contact us using the details in Section 12. We will respond in accordance with applicable law. You may also manage cookie preferences through your browser or our cookie settings, and opt out of marketing emails via the unsubscribe link in our emails.
10. Children
The Services are not directed to individuals under 18. We do not knowingly collect personal data from children. If you believe we have collected information from a child, please contact us and we will take steps to delete it.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the updated policy on our website and update the "Last updated" date. For material changes, we may provide additional notice (e.g., by email or in-product notification). Your continued use of the Services after the effective date constitutes acceptance of the updated policy. We encourage you to review this policy periodically.
12. Contact Us
For questions about this Privacy Policy or our privacy practices, or to exercise your rights, please contact us via the contact form on our website or at the contact details provided there. We will respond to your request in accordance with applicable law.